Apple Watch Gets Another Media App: The Economist
The Economist — a dense, erudite weekly magazine based in London — is opening up shop on Apple Watch, where subscribers to the magazine’s digital edition will be able to listen to Economist articles.
Overcoming Boundaries to Subscription and Revenue Growth
Creating the best subscription plan for any content provider is a tall order: publishers have to juggle offering the content readers want on the devices and channels readers want to use, in the format readers prefer, at a price readers are willing to pay.
Washington Post Partners with Flipboard
WaPo announces it will be adding all editorial content to the magazine-style aggregation app – and does not rule out hosting content on Facebook.
How 3 Publishers Combat Data Leakage
As three publishing sales executives explained, safeguarding against data leakage comes down to enforcing rules about what data advertisers can collect.