Advertisers Don’t Want To Be Advertisers Anymore!
That means ad sales people are finding that selling an ad page is very difficult. Add banners to the list of undesirable products, too. So, what do you do?
Innovation’s In Participative Journalism That Will Change The Media Industry
As modern media outlets struggle with the uncertainty of journalism’s future, they should keep a close eye on social entrepreneurs who are pioneering new media models by reimagining the roles of the audience, the journalist, and the media enterprise.
Digital Publishers Looking To Print Magazines
There’s a lot of positive talk about magazines these days — but, interestingly, it’s coming from the digital likes of Yahoo, Say Media and Flipboard.
When An Ad Is Not An Ad On Facebook
Facebook’s recent changes to its news feed algorithm have decreased organic reach for brands and, at the same time, increased reach for editorial operations.
