A forum for the print and
digital publishing industries
- This New Ad-Blocker Has A Plan To Pay Publishers
The release of iOS 9 last year kicked off a rush of new mobile ad blockers and new controversy, as websites (including this one) decried the new programs as a blow against independent publishers and the open web.
- Food Porn Is The New Click Bait For Audience-Hungry Publishers
The rise of Facebook video has led not only to a video hiring frenzy by publishers, but a veritable feast of food content.
- Publishers & Advertisers Must Regulate Native Ads — Or Else Be Stifled By FTC
In recent weeks, the Federal Trade Commission issued a new set of guidelines for native advertising that has publishers and advertisers alike stirring.
- Advertisers and Readers: How Do Publishers Keep ’Em Both Happy?
Give readers the niched-out content they want and you’ll build a strong, devoted audience.
- 2025: Visions for The Future Of Publishing
It’s a difficult task when technology and behaviour shifts so rapidly, but it’s clear that there are some lines on the graph that have only been going one way for some time.
- The Five Most Influential Trends for Publishers In 2016
Each year Carat Global produces a trends report, looking at the major trends we’ve identified as influential for the year ahead.
- How to Find Amazing Content for Your Social Media Calendar (And Save Yourself Hours of Work)
Source: One of the toughest, and most time-consuming, tasks in community and social media management is finding a stream of high-quality, engaging content to share with your audience every day.
- Magzter Redesigns Their Digital Magazine Apps
Magzter has just revised their complete line of digital magazine apps with a new interface.
- Reuters TV Finds Value Not Just In Making Its Content Free, But In Giving It Away To Other Publishers
In a little less than a year, Reuters has completely changed the strategy around its news video product, Reuters TV.
- What Twitter’s 10,000 Characters Mean for Publishers
Re/code reported this week that Twitter is building a new feature, to be released in Q1 of this year, which will expand the tweet limit to 10,000 characters.
- Publishers Are About To Hit A Wall with Native Ads
The native ad gold rush peaked last year, with the likes of USA Today, Politico and The New Republic setting up units to develop ads that look like editorial articles and videos.
- Metro Corp, Publisher of Boston and Philadelphia Magazines, Announces Cuts
Metro Corp, which publishes Philadelphia Magazine and Boston Magazine, is cutting staff in a corporate restructuring aimed at addressing “the changing media environment.”
- The Big 5 Publishers Sat Out Deal-Making In 2015
The biggest deals in the publishing industry in 2015 occurred outside of the trade sector.
- 2016 Predictions For Niche Magazines: Are You Ready?
We’ve sifted through all the 2016 Prediction Lists to share what is most relevant to niche publishers.
- Dow Jones Creates New Publishing Unit
Dow Jones, the financial news and information company within News Corp. responsible for The Wall Street Journal, has created a new publishing unit.
- Built On Passion: How Vox Media Grew From Its Roots as an Oakland A’s Blog Into One of The Internet’s Biggest Publishers
Vox Media is now a vast digital publishing network with eight individual sites that averaged more than 160 million monthly unique visitors last year.
- Publisher Haymarket Reports £5m Profit on £184m Turnover for 2014/2015
Magazine publisher Haymarket has reported an 8.7 per cent rise in operating profit to £5.03m for the financial year to the end of June 2015.
- Trending Now: New Roles In Magazine Media
The rise of digital media has introduced new job functions to the magazine world—and triggered the demise of others.
- A Proxy War: Apple Ad-Blocking Software Scares Publishers but Rival Google Is Target
When Apple revealed that its new operating system for mobile phones, iOS 9, would feature what the company called “content-blocking Safari extensions”, no one really blinked.
- Digital Publishers Face A Winter Of Discontent
The sunny days of hot growth for digital publishers are fading into a memory as many now face a long, dark winter.
- The IAB Is ‘Concerned’ About The FTC’s New Native Advertising Rules, But Publishers Play It Cool
The Interactive Advertising Bureau last week expressed mixed feelings about the Federal Trade Commission’s new guidelines for native advertising, but the publishers staking so much on selling native ads are yet to show much concern.
- Martech Landscape: What Is Header Bidding — And Why Should Publishers Care?
Next to ad blocking, header bidding is one of the hottest topics among digital advertisers and website publishers.
- 6 Tips for Writing Headlines That Drive Traffic
Using a few simple techniques, you can craft headlines that capture attention and convince people to click through to your content.
- This Was The Year The Media Started Doubting The Web
This was the year that Snapchat, previously best known as a messaging service for ephemeral photos, launched its own version of the news called Discover.
- GQ Tells Readers to Turn Off Ad Blockers or Pay Up
Conde Nast publication GQ is pushing back against readers using online advertisement blocking software, asking them to turn it off or pay to read an article.
- Authors Guild Begins Letter-Writing Campaign to Meet With Publishers
As part of its ongoing effort to raise writers’ income, the Authors Guild is sending an open letter to members of the Association of American Publishers.
- The Year In Reading: Print Books, Magazines, Newsletters Hold Their Own In 2015
In the 17 years following the introduction of e-book readers in 1998, digital reading has brought about enormous changes in the bookselling, publishing, and reading landscapes.
- Facebook Signs Up A Further 13 UK Publishers For Its Instant Articles
Facebook has signed up 13 new UK publishers to participate in its Instant Articles programme with the likes of the Daily Telegraph, The Independent, The Sun, The Evening Standard, Sky News, Sky Sports and the Daily Mail joining existing publishing partners the BBC and The Guardian
- Here’s What Happened to Pineapple, Airbnb’s One-Off Print Magazine
A year ago, Airbnb Inc. published the first issue of Pineapple, a print magazine designed for coffee tables in homes across the rental company’s expanding network.
- Enthusiasm for The Digital Edition Fade At Many Magazine Firms, Even As Access Continues To Grow Through Library Systems
Circulation directors, who once dreamed of being able to rely on growing digital subscriptions to reach rate base levels, continue to fight to make their numbers
- Bill Henderson Marks 40 Years of The Pushcart Prize
“I just couldn’t get excited about making money from words,” said Bill Henderson, founder and publisher of Pushcart Press, as to why he was fired from his job as an editor at Doubleday in the 1970s.
- Publishers’ Newest Revenue Scheme: Monetized Gift Guides
With every ad dollar a struggle to come by, publishers are trying to tap into e-commerce.
- Defiance Publishing Co. Sold To Adams Publishing Group
Adams Publishing Group, LLC has purchased the Defiance Publishing Co., LLC from Dix Communications.
- 12 Digital Workplace & Martech Predictions For 2016
Real Story Group (RSG) forecasts twelve trends that will affect digital workplace and marketing technology in the coming year.
- Facebook Is Updating Instant Articles to Help Publishers Make More Money
Facebook is updating its policies for Instant Articles, per a rep with the company, which could mean up to 40 percent more ads for publishers on the platform.
- Magazine for The Super-Rich Spear’s Launches On Newsstand In London With £5 Cover Price
Luxury lifestyle magazine Spear’s is moving on to the newsstand as it approaches its tenth birthday next year.
